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Custom simulations, real growth: How to build the skills that matter

Skill-building doesn’t stick without practice. Here’s how custom simulations help managers and teams master high-stakes conversations without adding complexity.

A diverse team is gathered around a table discussing a project. The person leading the conversation is standing and implementing skills learned in custom simulations.A diverse team is gathered around a table discussing a project. The person leading the conversation is standing and implementing skills learned in custom simulations.

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Insights from Ellen Raim, Founder of People MatterWe focus more on solving than preventing People problems.

You can teach the theory of feedback in an hour, which is needed. You can walk through slides on decision-making to understand the foundations. But people will also need to practice these newly learned skills if they want to get better.

That’s where custom simulations come in. They give teams a safe, structured space to try new behaviors, make mistakes and improve. And when simulations are built around real challenges your people face (think: career conversations, difficult feedback, managing up, tough sales calls), the learning sticks.

For lean HR teams, that means more impact with less guesswork.

Why simulations outperform self-paced video modules

Simulations are active learning. They force participants to think, respond, adjust and reflect—just like they would in the real world.

That’s especially powerful for interpersonal skills like:

  • Giving and receiving feedback
  • Leading through change
  • Managing conflict
  • Coaching direct reports
  • Communicating across levels
  • Talking with clients and sales prospects

Most people don’t improve those skills by watching a video or reading a framework. They get better by practicing in context with feedback.

Off-the-shelf simulations won’t cut it

Generic simulations can be helpful in a pinch. But they often miss the nuance of your culture, your team structures and your expectations.

Custom simulations take it further:

  • They reflect the situations your managers face
  • They use your language, your values and your real-world constraints
  • They surface blind spots specific to your organization (not someone else’s)

And they make it easier for managers to connect the dots between training and action. They’re not guessing at how to apply what they’ve learned. They’ve already practiced doing it.

Simulations should be low-lift for HR—and high-impact for learners

When designed well, simulations don’t add complexity to your plate. They reduce it.

High-impact custom simulations are:

  • Bi-directional: Participants aren’t just clicking through a prompt. They’re having real-time, responsive conversations—powered by AI or live facilitators.
  • Realistic: Scenarios feel familiar, not hypothetical. They build buy-in and sharpen relevance.
  • Flexible: You can target a single skill (like coaching) or build layered simulations across multiple learning areas.
  • Trackable: You can see how people engage, where they get stuck, and how they improve—no surveys required.

For busy People teams, that means you get scalable, personalized training that actually changes behavior. No extra headcount required.

What you can simulate (and why it matters)

Simulations work across roles and levels. A few examples:

  • New managers: Practice running 1:1s, delegating tasks or handling underperformance
  • Experienced leaders: Navigate strategy conversations, give tough feedback or coach for growth
  • Cross-functional teams: Align on priorities, resolve miscommunications or present to execs
  • Sales and Customer conversations: practice a challenging call, overcome objections, practice your sales methodology
  • Interview prep: practice asking questions that target the key metrics of assessment

Each Simulations builds confidence. Each one reinforces your culture. And each one gets your team closer to the kind of leadership that moves the business forward.

Great training isn’t just what people learn—it’s also what they do next

Custom simulations close the gap between knowledge and action. They test skills, reinforce them and make them usable.

So if you’re planning next year’s training calendar—or looking for a way to boost performance season—build in space for practice to complement the live learning. That’s where practice and additional growth happens.

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