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How to use the SBI feedback framework

Here’s a step-by-step plan to help your team thrive while preparing for the future.

A woman is sitting at a desk in front of a computer. Behind her are two men looking over her shoulder at her computer giving her feedback. They are all happy.A woman is sitting at a desk in front of a computer. Behind her are two men looking over her shoulder at her computer giving her feedback. They are all happy.

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Insights from Ellen Raim, Founder of People MatterWe focus more on solving than preventing People problems.

Clear, actionable feedback is critical for employee development. However, without a clear structure, feedback can feel overwhelming or vague, making it hard for employees to understand and act on.

The SBI feedback framework is a simple, yet effective, way to keep feedback focused, constructive and impactful. Here’s how to use it.

What is the SBI feedback framework?

The SBI framework structures feedback into three parts:

  • Situation: Describe the specific event or context.
  • Behavior: Highlight the observed actions.
  • Impact: Explain the effect of the behavior.

This method keeps feedback grounded in observable facts, reducing ambiguity and potential defensiveness.

How to use the SBI feedback framework in practice

The SBI feedback framework keeps feedback clear, specific, and actionable, making it easier for employees to understand and respond constructively. Here’s how it looks in action:

  1. Start with the situation: Set the context by being specific about when and where the event occurred. For example, "During yesterday's team meeting..."
  2. Focus on behavior: Next, describe what the person did. Stick to observable actions and avoid judgments or assumptions. For instance: "...you interrupted a colleague twice while they were presenting."
  3. Explain the impact: Finally, share how the behavior affected others, the team, or the project. Use "I" or “me” statements to express your perspective. For example:
    "...which disrupted the flow of the discussion and made it harder for me to follow the conversation and contribute effectively."

Tips for effective feedback using the SBI framework

To make the most of the SBI framework, deliver feedback promptly and focus on observable behaviors rather than personal traits. Use a neutral tone to avoid defensiveness, and encourage a two-way conversation by inviting the employee to share their perspective.

  • Be timely: Deliver feedback close to the event so it’s relevant and actionable.
  • Stay neutral: Use a calm tone to avoid triggering defensiveness.
  • Invite dialogue: Ask for the employee’s perspective to encourage a two-way conversation.

Why the SBI feedback framework works

The SBI feedback framework is effective because it keeps feedback focused, fair and actionable. 

Concentrating on behaviors instead of personal traits encourages constructive conversations and helps employees grow. Here’s why the SBI framework works:

  • Clarity + objectivity: Reduces subjectivity by centering feedback on observable actions.
  • Actionable insights: Provides employees with clear steps to improve or replicate success.
  • Positive reinforcement: Reinforces strengths by highlighting the impact of effective behaviors.
  • Growth-focused culture: Encourages ongoing learning and development for individuals and teams.

Building more assertive managers through feedback

Excellent management requires effective feedback. By mastering tools like the SBI framework, managers can provide clear, constructive guidance that helps their employees grow. Equally important is the ability to receive feedback with openness and curiosity, modeling the behavior they want to see in their employees.

When managers know how to give and receive feedback effectively, they create an environment of trust, continuous improvement and mutual respect — key ingredients for a thriving team and a successful organization.

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