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A recent GWI report on Gen Z emphasizes the unique perspectives and lived experiences of this generation. Understanding Gen Z's motivations, values and preferences can help people leaders and managers connect with their passions and optimize their potential. We've summarized key insights from the report to guide you in this endeavor.
Gen Zers are value driven.
Gen Z has robustly committed to social justice, environmental sustainability and diversity. For many Gen Zers, these aren't just preferences — they're non-negotiable values.
Characteristics of Gen Z include:
- Deep commitment to social justice causes.
- Strong focus on environmental sustainability.
- High value placed on diversity and inclusion.
Gen Z wants:
- Genuine employer transparency.
- Clear growth paths.
Actions HR + people leaders can take to support Gen Z employees:
- Revise company policies to better align with social justice and environmental issues.
- Enhance diversity, equity and inclusion training programs, like those offered through Electives.
- Foster a transparent company culture.
- Outline clear career progression opportunities, supplemented with relevant training.
Gen Zers are digital natives.
Growing up in a digital age, Gen Zers are tech-savvy, preferring seamless tech integration in their personal lives and work. Gen Zers also value authentic digital communication, peer opinions and collaborative spaces.
Gen Z wants:
- Integrated tech tools at work.
- Authenticity in digital communication.
Actions HR + people leaders can take to support Gen Z employees:
- Invest in up-to-date technology.
- Encourage open and genuine communication in virtual workspaces.
- Create collaborative team environments and encourage peer feedback.
Gen Z is redefining work/life balance.
For Gen Z, work/life balance takes on a new meaning — emphasizing mental health, flexible schedules and opportunities for personal growth.
Gen Z wants:
- Flexibility in working hours.
- Growth opportunities, but not at the expense of mental wellbeing.
Actions HR + people leaders can take to support Gen Z employees:
- Offer mental health resources and support.
- Explore flexible work schedules or remote work options.
- Provide learning opportunities for both professional and personal development.
HR strategies need to align with the future of work.
As Gen Z becomes an integral part of the workforce, HR and people leaders must align strategies with the needs and desires of the youngest working generation to future-proof the workforce. Investing in the proper training and resources today will yield dividends in tomorrow's engaged and productive teams.
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