Top Takeaways

Differentiate between email marketing and CRM

Understand what makes a good email, and discuss

Learn the lifecycle of marketing automation (what to send, and when)

Get exposure to data and segmentation, and its impact

Discover the right components to test that will increase your KPIs

Class Overview

Live Via

In this course you will learn the fundamentals of email marketing and CRM. You will leave feeling encouraged and motivated to try new things with your ESP (Email Service Provider) and you'll be more equipped to right the questions and get the most out of your platform. Email as a channel is unique in its own right, as it's considered a...

Available Class Formats	People Count
Interactive Workshop Best for employees who want to talk, connect, and engage in hands-on training.	Best for teams up to 60 people
Facilitated Learning Best for employees who like to listen with some engagement and discussion throughout.	Best for teams up to 90 people

Class Durations

Flexible class lengths to meet your team’s needs.

60Mins

75Mins

90Mins

2Hours

More About Adeola Sole

I'm Adeola, a data loving CRM consultant. I've helped a number of global brands redefine their CRM strategies. I consider the entire business scope when creating a strategy by adopting a customer first approach. When you work with me, you should expect a collaboration with transparency and consistency, with a big splash of fun! ...

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Adeola Sole

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